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Strategies to Turn Supporters Into Fundraisers for #GivingTuesday and Beyond
#GivingTuesday – what for many will be the launch of the December giving season – is now just 7 weeks away. Gulp.
Your year-end campaigns are just about ready to go, but making the most of December is probably in the back of your mind all the time. Perhaps you’re asking yourself if there is anything else you can put into motion today that can move the needle at year end.
Read more on The Nonprofit Marketing Blog
7 Reasons Why Church Leaders Should Publish on LinkedIn
LinkedIn, the social networking site with the mission of connecting the world’s professionals, announced a few months ago that it will begin unrolling the ability for its members to publish long-form posts on the site. In essence, it’s like having a blog built right into your LinkedIn profile—with your posts made visible to the 300 million members of LinkedIn.
It’s great news—and a great way for church leaders and staff to expand their influence and message. Unfortunately, not many in church leadership have caught onto the immense value of being active on LinkedIn. It is, after all, seen as a social site only for business people.
Why would church leaders waste their time building on online resume on a business site?
Read more on ChurchMag
Rescue Animals Get the Help They Need Thanks to Online Donations
A large number of small online donations can turn pet projects into big lifesavers for animals.
LoveAnimals.org, a year-old crowdfunding site, is believed to be the first devoted to aiding just pets and wildlife. It has tapped into the power of online contributions, where people can give what they can, whether $5 or $500, to help a more costly project come to fruition.
Through Love Animals, donors can help nonprofit sanctuaries, pet rescues, animal hospitals, zoos and aquariums provide care and extra amenities for dogs, elephants, otters, horses and everything in between.
Read more on The Huffington Post
Small Changes for Big Results: How to Optimize Your Online Donations
Is your online donation form communicating a strong reason for site visitors to take action and donate? Perhaps it’s time to take a critical look at your online donation form and how it’s motivating – or not motivating – your prospective donors.
Research shows that even small changes can generate big results! We are thrilled to share the slides and video from NetSquared Vancouver’s October meetup where we learned more about some best practices that can improve and optimize your online fundraising efforts.
Read more on NetSquared
An Example Of How To Fundraise With Nonprofit Infographics
Infographics are taking the world by storm! Nonprofit infographics are growing in popularity as marketing and fundraising tools, and there are many reasons for this:
**In just the last two years, Google searches for infographics have increased by over 800%.
**Blogs that use infographics grow in traffic an average of 12% more than those that do not.
**Social news site Digg reported that since 2007, posts containing infographics have increased 250x!
Read more on J. Campbell Social Marketing