If your organization uses a nonprofit app, you know how beneficial up-to-date technology can be. Your app enables supporters to keep in touch, stay up-to-date with the work you are doing, and learn more about how they can help. They may even be able to have discussions, share photos, and interact socially within your app.
With so many features, you may feel like your nonprofit app is as effective as it could possibly get. But something is missing.
What Can’t Your Nonprofit App Do?
Can your supporters make donations through your nonprofit app, or do they have to use other giving methods? If they can use your app to give, is it a simple three-tap process? Or does it require leaving the app and filling out long web forms before making a donation?
Your nonprofit app can do a lot of wonderful things, but one thing it simply cannot do is provide a simple, focused giving experience.
Adding More Features Is Not The Answer
Your app does not need to do everything under the sun. In fact, adding new features to your app — even a method of mobile giving — will only distract your supporters: 25% of people who get distracted end up forgetting to return to the original task. To make sure that your donors follow through on giving, the process needs to be as straightforward as possible.
Rather than investing your resources to create a simplified giving experience, let someone else do the work for you. Why make things harder than they have to be?
This is where third party apps come in. With little to no cost to you or your donors, your organization can make use of a giving app that already exists. The work has already been done. You don’t have to use your time, money, and staff to complete yet another side project. All you have to do is sign up and enjoy the benefits.
Easy, Distraction-Free Giving
By using a dedicated nonprofit donation app like Givelify, the process of making a donation is fast and simple. The sole purpose of the app is to make donations. There are no distractions. There are no extensive forms to fill out or slow-loading mobile websites to visit. In just a few taps, your supporters can give to your organization.
Don’t run the risk of your donors getting too distracted or hassled to give. Look into using a single-purpose giving app today.