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Faith Leaders 3min read

Mobile Means an Increase in Spending and Giving

If you lived in the distant past, you would be thrilled to be the only house on the block to have a telephone. Finally, you could dial a series of numbers and have a conversation with a family member that lives far away. What a blessing that technology was back then!

With every generation, the blessings keep on coming. Now, just about everyone has a phone in their hand at any given moment. These modern devices, paired with mobile giving apps and digital payment software, can do incredible things — even cause people to increase their spending.

Spending More Money with Mobile Payments

The increased convenience of smartphones has ushered in a whole new era of technology. We thought debit cards were easy to use, but now we can even use our phones to make payments. With the introduction of Apple Pay and other mobile payment services, checkout lines are beginning to enable cashless spending in-stores. Now that’s convenient shopping.

Consumers are not the only ones to benefit from this technology. Retailers are experiencing a boost as well. In fact, mobile commerce has increased by 125% across all product categories. The market is booming, and the simplicity of mobile payments is leading to more spending across the board.

Generous Tippers on the Rise

The influence of mobile devices has helped stimulate spending, but how does it effect other types of financial transactions? When paying for service in a restaurant or hair salon, are mobile giving apps having an impact on how much people are willing to spend? Interestingly, the trend does follow a similar path when it comes to tipping.

Studies show that completing transactions with mobile apps and digital systems results in a 38% increase in tips. This is partly due to on-screen prompts that take away the extra effort of doing math to calculate an acceptable percentage. It also could stem from our increasingly cashless society. With little cash in his or her pocket, a customer might hold back on using it for a tip. But with the money coming directly from their bank account, they know plenty of funds are there to cover the extra expense.

Mobile Giving Apps Bring More Donations

When it’s easier to pay, people are willing to pay more. When it’s easier to leave a tip, people will tip more. When mobile giving apps make giving easier, people will give more. It’s just that simple.

Givelify member organizations have witnessed this phenomenon firsthand. After rolling out the Givelify donation app, churches have reported a 20-30% increase in church giving. These extra donations come during a time when tithes and offerings tend to be on the decline, which makes the difference that much more significant.

Mobile giving apps have revolutionized the process of spending, and as more organizations get on board, they will begin to see the benefits for themselves.

About the Author

Allison has a passion for charitable giving and believes that small acts of kindness can make the world a better place. She uses her web content and social media expertise to guide churches and nonprofits through the mobile fundraising process.

Allison Weaver

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