Skip to main content
Givers 3min read

Donation Apps: Getting More From Your Smartphone

It is estimated that 71% of U.S. consumers will have a smartphone by 2019, and you likely have one nearby at this very moment. Because your mobile device is so convenient, you are always on the lookout for new ways to use the handy technology. You can now add one more item to your list of smartphone uses: giving to charity or churches with donation apps.

The Mobile Takeover

As mobile technology advances, businesses are beginning to adapt the ways they interact with consumers. You can now shop, transfer money, and deposit checks into your bank account using apps on your smartphone. And according to Internet Retailer, this shift of focus to mobile is working:

In 2015, U.S. mobile commerce reached $104.05 billion, an increase of 38.7% from 2014.

Mobile commerce now makes up 30% of all e-commerce in the U.S.

Of the 2016 Mobile 500, 180 U.S. merchants operate at least one app, and the sales from these apps grew 44% to $40.58 billion in 2015.

Now that mobile apps have successfully found their way into just about every other financial transaction in your life, nonprofit organizations and places of worship are starting to take note. If you can send money to a friend or shop using an app on your smartphone, shouldn’t you also be able to use your device to make a nonprofit donation?

A New Way of Giving

Other methods of making financial transactions came about in response to problems with cash and checks. The main problem, of course, is that people don’t use them anymore. Generally, modern customers make purchases using credit or debit cards, or a mobile payment option like Apple Pay. Cash and checks are simply no longer relevant.

Because of these changes to the way people send and spend money, a new option has been created for sending money to churches and charities: donation apps. Rather than taking the time to write a check or put cash in a donation bucket, donors can now give in just a few taps on their smartphone.

The Beauty and Ease of Donation Apps

Thanks to these donation apps, the process of giving has become more effortless and beautiful than ever before. The benefits of giving through donation apps speak for themselves. You can now give anywhere at any time, because you can take your smartphone with you everywhere you go. You can keep track of donation records in one convenient place. You can have access to every organization you support, all in the palm of your hand.

With such a wonderful new giving opportunity available on your smartphone, there is no reason to go back to the old way of making donations. Mobile apps are the future, and now is the time to get on board.

About the Author

Allison has a passion for charitable giving and believes that small acts of kindness can make the world a better place. She uses her web content and social media expertise to guide churches and nonprofits through the mobile fundraising process.

Allison Weaver