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Faith Leaders 3min read

3 Things To Consider When Evaluating a Church Giving App

As your church looks into signing up for a church giving app, you may feel a bit overwhelmed by all of the different options available. To make a fully informed decision and select the right app for your needs, keep the following points in mind throughout your search.

Simplicity Is Key

One of the most important things to look for in a church giving app is something that is not only important from your ministry’s perspective, but to your parishioners as well: ease of use. In a study by ExactTarget, 32% of respondents said that they associate mobile devices with ease of use on the go. Why go mobile at all if the process is too complicated for your members?

If an app is too hard to understand, few people will use it. In order to get the most benefit from using this technology, it has to be easy enough for even your least tech-savvy churchgoer to get on board. To bring forth as much fruit as possible, seek out a church giving app that anyone can pick up quickly and easily.

Church Giving App Security

Security is a key concern for your donors, and it’s one you have to take seriously. With so many data breaches in the news, parishioners can be wary about giving out their personal information. It is imperative that you choose a church giving app that values your members’ security.

To do this, educate yourself on the methods various companies use to keep user information secure. Thoroughly read their privacy policies. When you do the research, certain apps will rise to the top of your list right away due to their meticulous security standards.

A Truly Mobile Experience

Some churches claim to offer mobile giving options, but the process of giving is not as simple as it should be. Instead of using a straightforward mobile app, donors are redirected to a mobile website. On said mobile site, a long form has to be filled out before the donation can be made. This is an unnecessary hassle for your members. They simply want to give. If it takes too much time and effort, they may give up on donating altogether.

Your church can’t afford to lose those donations. You can’t rely on a complicated system to bring them in. Find a church giving app that offers a genuinely mobile experience. Let your church members donate quickly and painlessly, without filling out a bunch of forms. They will thank you for it, and you will see the results in the bank.

About the Author

Allison has a passion for charitable giving and believes that small acts of kindness can make the world a better place. She uses her web content and social media expertise to guide churches and nonprofits through the mobile fundraising process.

Allison Weaver